Monday, 5 March 2012

FUSE LINZI STOPPARD & BEN LEE LAUNCH NEW AUDI A6 UNVEILED IN JAMAICA




The world's leading electric violin duo FUSE (Linzi Stoppard and Ben Lee) launch the new Audi A6 for ATL Autohaus in Kingston Jamaica with a performance infront of 600 VIP guests and dignitaries.
FUSE LAUNCH NEW AUDI A6 IN JAMAICA
THE runway at the Tinson Pen Aerodome provided the perfect setting for the world’s leading violin duo to unveiling of the new Audi A6.
ATL-branded 'flight attendants' lined either side of the red carpet leading up to the Sandals hangar where the car stood undercover before it was revealed.
It was time for the ATL deputy chairman Adam Stewart to switch gears to introducing the evening's 'special guest' - the 2012 Audi A6 unveiled to the live soundtrack of violin stars Linzi Stoppard and Ben Lee, aka FUSE.
FUSE came to global prominence after their critically celebrated album “FUSE” was released by edel/Universal. Linzi and Ben turned their backs on cross-over clichés and took the violin world on a journey that re-wrote the benchmark releasing a 14 track album of lovingly interpreted anthems taking the listener on an uplifting journey never heard before.
Tracks include ‘Beat It’ by Michael Jackson and Coldplay’s ‘Fix You’, hits by Kiss, Led Zeppelin and Europe.
In 2010/11 FUSE performed live on TV to audiences of over 200 million including appearances on GQ Men of the Year Awards, headlining the Istanbul Cross-Over Festival, London & Paris Fashion Weeks, several performances at the Royal Albert Hall and Glastonbury Festival. FUSE showed the electric violin could be just as versatile with the right imagination and virtuoso intent.
From the stage between 2 gleaming Audi A6s FUSE thrilled 600 guests with their stunning visual and musical experience, followed by a special encore on the satellite stage outside the hanger infront of Jamaica’s fastest car – the AUDI TT DTM race car.
"In my 25 years in the industry, it's the first time that I have ever been to two functions of this magnitude in one day, " said Diego Ramos, vice president of Audi for Latin America and the Caribbean.
"This new A6 is the business car of the world. It is ideal for successful people...like entrepreneurs, lawyers and engineers. It's for anyone who appreciates technology and performance," he said.
This seventh-generation A6 sedan is over 16 feet long and six wide. Its optional LED headlight gives the vehicle its distinctive appearance. The numerous aluminium components and the high-tech steels reduce its weight roughly by 66 pounds.
"We have the three-litre, V-6 supercharge Audi, which moves from 0 to 62 mph in 5.9 seconds. We also have the 2.8-litre, with an eight-speed multitronic transmission and the two-litre, four-cylinder with an eight-speed multitronic transmission," Stewart told his audience. "And, the styling, the safety features and the number of options these cars have, is mind blowing."
With other German brands squarely in Audi's sights, Stewart asked if there was anyone present who wanted to drive the A6. There were many takers and, when the hangar's doors were opened, they duly went outside to the roar of Doug Gore speeding on the tarmac in his Audi TT race car, eager to get a feel of the more sedate A6.
For more information please visit:
ATL AUDI – www.audijamaica.com/aola/brand/en_jm.htmlMore information can be found online at http://www.fuseofficial.com/

Linzi Stoppard & Ben Lee The Worlds Leading Violin Duo FUSE Headline At The Global Fashion Awards.


FUSE LINZI STOPPARD & BEN LEE THE WORLD’S LEADING ELECTRIC VIOLIN DUO CELEBRATES WGSN AND SWAROVSKI ELEMENTS GLOBAL FASHION AWARDS IN NYC.

FUSE THE WORLD’S LEADING ELECTRIC VIOLIN DUO CELEBRATES WGSN AND SWAROVSKI ELEMENTS GLOBAL FASHION AWARDS WGSN, the global authority on style and design trends, hosted the second annual Global Fashion Awards in New York City.

The Awards were created in 2010 to recognize and reward innovative international talent and achievement within the fashion industry. The Global Fashion Awards, with a panel of judges and industry tastemakers, nominated a carefully selected shortlist of brands and designers for sixteen categories.
Linzi Stoppard & Ben Lee The Worlds Leading Violin Duo FUSE Headline At The Global Fashion Awards.Welcome visit Our WebSite:http://www.fuseofficial.com/

Special guest presenters announced the winning nominee in each category at a celebratory champagne reception and gala dinner at Gotham Hall, 1356 Broadway, New York, NY 10018.

The world’s leading electric violin duo, FUSE’s Linzi Stoppard and Ben Lee wowed guests with their stunning brand of visual and musical entertainment. Linzi and Ben are the only violin group to be sponsored by Swarovski Elements, who produced an exclusive one-off pair of Swarovski Crystal violins to celebrate the release of FUSE’s album.


“The Global Fashion Awards is a truly global event. Attracting entries from countries such as the USA, the UK, Israel, China, Norway, Australia, Japan, China, India, France, Mexico, Brazil, Italy, Sweden, Spain and Hong Kong.

With an impressive judging panel this is the only award that celebrates innovation and excellence on a unique peer-to-peer platform.” Lauretta Roberts, WGSN Global Fashion Awards Director.

SWAROVSKI ELEMENTS, as a committed supporter of emerging talent and creativity, were the partner of the evening and supplied the beautifully crafted Global Fashion Awards’ trophies for the prestigious 2011 SWAROVSKI ELEMENTS Fashion Award.

“Swarovski has always recognized excellence in fashion and design right from the time our company was founded in 1895. It is for this reason that we feel we are natural supporting partners for the 2011 WGSN Global Fashion Awards.

We are delighted to be able to continue to support and nurture outstanding emerging talent,” said Nadja Swarovski, Vice President of International Communications & Creative Director, Swarovski.

Gotham Hall was decorated with bespoke installations made with SWAROVSKI ELEMENTS. The FUSE performance was the perfect compliment to this exclusive event performing hits from their rock anthems album. The FUSE Signature Swarovski violins are the most expensive electric violins ever made, each violin has over 50,000 crystal, individually applied by hand.

Linzi Stoppard and Ben Lee launched these incredible works of art to the world’s media in-store at Harrods at a press call where the stunning instruments were later displayed in a bullet proof case on the iconic Egyptian escalator for everyone to see.

The special guest presenters included Whitney Port, Brad Goreski, Coco Rocha, Mary Alice Stephenson, Ariana Rockefeller, Fern Mallis and Eugenia Silva alongside Nadja Swarovski, Anna Sui, Stephanie Winston Wilkoff and host Robert Verdi. Liam Gallagher, Jessica White, Ann Dexter Jones and Charlotte Ronson were just some of the evening’s attendees. Award winners included:

Most Influential Designer, Womenswear: Erdem
Breakthrough Brand or Retailer: Pretty Green
Best Etailer: Net-a-Porter
Breakthrough Designer: Michael Cinco
Most Influential Designer, Footwear and/or Accessories: Acne
For further information: The Global Fashion Awards visit www.globalfashionawards.com FUSE Swarovski Electric Violin Duo www.fuseofficial.com
More information can be found online at http://www.fuseofficial.com/